February 17th, 2015
Once again, Explico was privileged with ensuring the integrity of all ballots cast for the EFFIE Awards in Guatemala in 2015.
Our work with EFFIES started in 2004, when Explico (under its former guise of GSI), was asked to accompany the voting process and count all the ballots to determine that year’s winners. After 10 years in this role, we are pleased to see the EFFIE Awards gain traction in Guatemala as the most prestigious and significant contest for those companies who wish to pursue marketing as a discipline that involves aiming high, setting goals, and obtaining real and measurable results.
We look forward to continuing our long running association with the awards and, of course, many of the companies that submit cases.